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Nicole Hanson

Nicole Hanson, Ph.D.

Associate Professor of Marketing

Office: BA 439

(208) 282-2281


Ph.D., Texas A&M University
MS, Texas A&M University
MA, San Jose State University
BS, San Jose State University

Dr. Hanson’s teaching interests include marketing research, marketing analytics, new product development, and marketing strategy. She currently teaches Basic Marketing Management, which she finds very interesting because there is something new every week. Dr. Hanson is also very interested in food marketing research, and is currently examining how large food companies alter their product portfolios and the resulting financial outcomes.

Haley Hardman, Ph.D

Before pursuing her Ph.D., Haley worked in contrasting retail environments. She experienced the fast-paced setting of Kleinfeld Bridal in New York City (popularized by TLC's Say Yes to the Dress) and the more leisurely setting of a small boutique in Mississippi. Her interest in the relational aspect of marketing motivates her research. She particularly enjoys the psychology behind effective relationship building and hopes to garner a deeper understanding of the role it plays in retail strategy and branding. Haley collaborates with prominent brands, such as Anthropologie, Free People, Urban Outfitters, Zox, and Barnes & Noble among others. She also enjoys teaching and strives to create a fun learning environment.

Shane Hunt

Shane Hunt, Ph.D.

Dean, Michael C. Ruettgers Professor of Marketing

Office: BA 206

(208) 282-2601


Ph.D., Oklahoma State University
MBA, University of Oklahoma
BBA, University of Oklahoma

Dr. Hunt's research interests include professional selling and sales management, logistics and marketing education.  Dr. Hunt is the recipient of the 2010 National Inspire Integrity Award from the National Society of Collegiate Scholars, the 2010 Lt. Col. Barney Smith Award as Professor of the Year and the 2015 Honors Professor of the Year at Arkansas State University, and the 2019 National Teaching Innovation Award from the Association of Collegiate Marketing Educators. His research has appeared in The Journal of Personal Selling and Sales Management, The Journal of Business Logistics and he has been invited to present to numerous organizations including the American Marketing Association and the National Conference in Sales Management. After completing his MBA at the University of Oklahoma, Shane went to work for a Fortune 500 company in Tulsa, OK and spent eight years working as a pricing analyst, product manager, and business development manager overseeing numerous Mergers and Acquisitions initiatives before completing his Ph.D. at Oklahoma State University. 


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John Ney

Director of Walter Brown Center for Sales Excellence and Professional Development, Assistant Professor of Marketing

Office: BA 510

(208) 282-3637


MA, Gonzaga University
BS, University of Idaho

John Ney is the Executive Director of the Walter Brown Center for Sales Excellence in the ISU College of Business. He is also an Assistant Marketing Professor and the Director of Professional Development for the College of Business (COB) at Idaho State University. John teaches in the Marketing department and loves it! Prior to ISU he served as the Senior Manager of Customer Operations and Marketing for the start-up cell phone company Syringa Wireless LLC, from 2007 – 2012. Syringa Wireless grew to approximately 15,000 customers and 22 retail stores during that time. Our unique selling point was providing world class customer service! John has extensive experience in marketing and management, having been Vice President of Customer Operations at Project Mutual telephone (PMT) in Rupert, Burley and Twin Falls, Idaho. Prior to that, he worked for GTE/Verizon for eight years in Everett WA, Dallas TX, and St. Louis MO, where he held progressive positions of responsibility and finished with Verizon as the Manager of Customer Quality in the Customer Contact Division. John also does private consulting work in the areas of marketing, management & customer service. John has a Bachelor of Science degree in Marketing from the University of Idaho and a Master’s degree from Gonzaga University. John is a 3rd generation Idahoan and lives in Pocatello.

Dr. Alex Rose

Alex Rose, Ph.D.

Associate Professor of Marketing

Office: BA 536

(208) 282-3550


Ph.D., University of Arkansas
MA, University of South Carolina
BA, University of South Carolina

Dr. Rose’s research interests revolve around social forces in the marketplace, with an emphasis on market structure, automation and market evolution, and the dark side of consumption. Rose has taught courses across the marketing discipline from Principles to Branding and Consumer Behavior. In each of his courses, Rose’s pedagogical strategy is focused on counter-intuitive insights, challenging conventional wisdom, and foregoing traditional classroom structures.

Neil Tocher

Neil Tocher, Ph.D.

Department Chair of Marketing and Management, Professor of Management

Office: BA 441

(208) 282-3588


Ph.D., Auburn University
MS, Auburn University
BS, Gonzaga University

Dr. Tocher’s primary research interests focus on the influence of social resources on entrepreneurial outcomes, the influence of human resource management practices on the performance of small and emerging firms, and case writing. Tocher has taught courses at the undergraduate and masters levels in entrepreneurship, venture consulting, strategic management, and organizational behavior.