The flexible BBA is a unique opportunity for College of Business students to easily double major in management, marketing or finance without taking any additional classes. Learn more about the marketing curriculum.
Real Product Selling
In our personal selling course, students have the opportunity to develop a marketing plan and sell real products to benefit student scholarships. Students work with the management department to sell the student-written books, researched and published by the management 4499 honors course.
Local Business Market Research
In these courses, students have the opportunity to research local businesses and their industries to build a complete marketing plan while competing in a group setting with their peers. Students have the opportunity to present their recommendations to the business owners and have even gained internships from their projects.
Request More Information:
* indicates required