The Visual Communication emphasis has two tracks to choose from, Graphic Design or Photo-Video, and is designed to provide students with knowledge and skills to succeed in a variety of fields, including: Advertising/Commercial Photographer, Graphic Designer, Videographer, Multimedia Journalist, Creative Director, Magazine or Documentary Photographer, Web/UX Designer, Studio Manager, Illustrator, Photo Editor, Technical Director, Video Producer & Director, Announcer, and Environmental Graphic Designer.
Tracks & Degree Requirements
As visual communicators, graphic designers plan, analyze and create visual solutions to communication problems for the general public through print, digital or electronic media or film. Graphic design is a broad field, so students study typography, color, photography, illustration, animation, and more in our program. Graphic designers who are well read, who are interested in current affairs, and who have a broad liberal arts education and experience in marketing and business management will experience the highest levels of success in this field in the future. Our department offers many options for our students to expand their skills and understanding in these areas.
Our new Photo-Video track will give students the skills needed for creating visual content across various media genres.