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Rhetoric, Media, and Social Change

More than any other emphasis, Rhetoric, Media, and Social Change provides students with the knowledge and skills needed to analyze and craft effective persuasive messages, speeches, arguments, and movements. Graduates of this program often find employment as: spokesperson/communication specialist for advocacy groups/non-profit organizations/ government organizations, public affairs specialist, political campaigns, legislative representative, lobbyist, public outreach specialist, policy analyst, diplomatic relations.

Tracks and Degree Requirements

Rhetoric, Media, and Social Change

Rhetoric, Media, and Social Change is a major that emphasizes public rhetoric and persuasion in a wide variety of contexts and media. Students get a broad education in practical courses that help them become better communicators and in theoretical courses that help them understand the persuasiveness of public messages. Students who emphasize Rhetoric and Media Affairs are better equipped to write and evaluate messages communicated to the public, to write and evaluate arguments in law, politics and the corporate world. This is also an excellent major for those interested in a career in law.

Rhetoric Core Courses:

  • CMP 2205 Argumentation
  • CMP 2209 Persuasion
  • CMP 2286 Visual Rhetoric
  • CMP 3383 Activism and Social Change
  • CMP 4483 Rhetoric of Popular Culture
  • CMP 4487 Rhetorical Theory
  • CMP 4488 Rhetorical Criticism

Media Affairs Core:

  • CMP 2203 Media Literacy
  • CMP 2241 Introduction to Public Relations
  • CMP 3382 Political Communication
  • CMP 4404 Gender and Communication
  • CMP 4410 Mass Media History, Law, and Ethics

Choose THREE Career Track Electives

Take 9 credits, 6 of which are at 3000-level or above from the CMP course listings. Students are encouraged to take classes that fit in their overall career objectives. Students should meet with their major advisor to help plan their Career Track Elective courses.