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Crowd Management

What is crowd management? Crowd Management is the systematic process of planning, organizing, and monitoring large gatherings of people. This process anticipates and plans for the worst-case scenario and identifies ways to reduce the risk associated with large crowds in advance. Crowd management is a critical function in ensuring a safe event for attendees. 

Before the Event

  • Ensure proper operation of safety systems; sprinklers, alarms, emergency lighting, etc.
  • Egress routes are clearly defined, accessible, and clear of obstructions
  • Doors operate properly and are properly secured to prevent unauthorized entry but allow unimpeded egress
  • Decorations, promotions, and other advertisements do not contribute to contribute to fire spread
  • Check and review the weather report often.
  • Outline the Safety Plan 

During the Event

  • Perform constant situation assessments, always scanning the area and crowd to identify potential problems
  • Understand and enforce the venue’s policies and procedures such as prohibited items, reentry, and removal of patrons
  • Observations and actions include:
    • Maintaining the egress path; especially from patrons standing in the aisles
    • Monitoring patron behavior, identifying potential unruly persons quickly and requesting assistance as needed
    • Observing for incipient stages of an emergency; medical needs, incipient fire stage, etc.
    • Sounding the alarm
    • Initiating/complying with emergency procedures; evacuation, shelter in place, lock down

After the Event

  • Period is from the end of the event until as specified in the emergency/safety plan CM’s must continue to monitor:
    • Crowd behavior
    • Egress pathways
    • Area of assignment for emergency needs
    • Security of the venue after patrons have left
  • Ensure smooth egress of patrons as they exit and avoid overcrowding/bottlenecks
  • Be ready to enact emergency procedures as needed

Crowd Management Plan

Crowd size and make-up considerations.

  • How big will your crowds get during onsite check-in? Do you need more than one check-in location?
  • Does your crowd size and make-up warrant a security plan or physical security on site?
  • Consider any special needs of attendees, including access and functional needs.

What does the event venue layout look like?

  • Map out the entrances and exits.
  • Determine the flow of your event and spots where people could get bottlenecked.
  • How will people navigate your space? Place signs, use barricades, or staff individuals to help people navigate the event.

Consider emergencies and do contingency planning.

  • Figure out what you will do if something goes wrong.
  • What are your protocols for medical calls or security concerns?
  • Could weather impact your event?
  • How will you communicate to attendees
  • Do you know how people evacuate or and the protocols for shelter in place?

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