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Logo Usage

Logo clear space

The clear space (or whitespace) keeps typography, images or graphic elements from crowding the logo. For the University Mark, use the width of the uppercase ”I“ in “Idaho“ as a base for adding clear space. For the Bengal logo, use the space between the top teeth as a visual guide for how much clear space to add.

Vertical logo usage

Vertical logo usage

Stacked configuration logo usage

Stacked configuration

Horizontal configuration logo usage

Horizontal configuration

Improper Usage: University Mark

Maintaining a strong university identity means careful and consistent use of the University Mark. Please do not reproduce the logos in any other way than those specified in this manual. The examples shown here, and all other deviations from the guidelines, are prohibited.

Do not change logo colors

Do not change logo colors.

Do not stretch the logo

Do not stretch the logo.

Do not add strokes or outlines to the logo

Do not add strokes or outlines to the logo.

Do not crop the logo

Do not crop the logo.

Do not add drop shadows or other effects

Do not add drop shadows or other effects.

Improper Usage: Bengal logo

Maintaining a strong university identity means careful and consistent use of the Bengal logo. Please do not reproduce the logos in any other way than those specified in this manual. The examples shown here, and all other deviations from the guidelines, are prohibited.

Do not change logo colors, Bengal head

Do not change logo colors.

Do not stretch the logo, Bengal head

Do not stretch the logo.

Do not add extra strokes or outlines to the logo, Bengal head

Do not add extra strokes or outlines to the logo.

Do not use the reverse logo on a light background, bengal head

Do not use the reverse logo on a light background.

Do not add elements to the logo

Do not add elements to the logo.

Do not alter or separate the logo parts.

Do not alter or separate the logo parts.

Do not add drop shadows or other effects, bengal head

Do not add drop shadows or other effects.

Do not use the standard 1-color logo on a dark background.

Do not use the standard 1-color logo on a dark background.

Improper Usage: Spirit Mark

Maintaining a strong university identity means careful and consistent use of the Spirit Marks. Please do not reproduce the marks in any other way than those specified in this manual. The examples shown here, and all other deviations from the guidelines, are prohibited.

Do not change logo colors, spirit mark

Do not change logo colors.

Do not stretch the logo spirit mark

Do not stretch the logo.

Do not add extra strokes or outlines to the logo, Spirit Mark

Do not add extra strokes or outlines to the logo.

Do not crop the logo, Spirit Mark

Do not crop the logo.

Do not alter or separate the logo parts, Spirit Mark

Do not alter or separate the logo parts.

Do not add drop shadows or other effects Spirit Mark

Do not add drop shadows or other effects.

Improper Usage: Past Marks

Below are several examples of previous marks of identity that have either evolved or been retired, and should be discontinued.

Do not use past versions of the Bengal

Do not use past versions of the Spirit Mark.

Do not use past versions of the Bengal

Do not use past versions of the Bengal.

Do not use past versions of the University Mark

Do not use past versions of the University Mark.

Do not use outdated designs

Do not use outdated designs.

Do not use other past logos

Do not use other past logos.

Do not use any past Bengal designs

Do not use any past Bengal designs.