Idaho State University recognized by Collegiate Advertising and Idaho Falls Advertising Federation for outstanding work
March 3, 2015
The Idaho State University Office of Marketing and Communications has received two national awards from the Collegiate Advertising Award Program and three Gem Awards from the Idaho Falls Advertising Federation for its marketing and communications efforts during the last year.
“I am so proud of our team’s outstanding work this past year on behalf of this great University,” said Adrienne King, director of the Office of Marketing and Communication at ISU. “Our team is dedicated to sharing the stories of our Bengal community across communications platforms.”
For the Collegiate Advertising national awards, ISU received a gold award for the “Alumni Ski Tour Logo” entry designed by Joey Gifford, graphic design specialist, and a silver award for the ISU Recruitment “Discover Opportunity” communications campaign.
During the 2014-2015 period, the Collegiate Advertising Awards Program received more than 900 entries from across the country, which were reviewed and scored by a national panel of industry experts. Awards were issued for entries that received top marks and were therefore part of the top 16 percent in the nation.
Locally, the Idaho Falls Advertising Federation awarded ISU a Diamond Award for the “Ultimate Bengal” social media campaign, which garnered national publicity last year for its innovative use of social media in recruitment. The campaign was the collective work of the University’s social media committee including Stuart Summers, Teresa Borrenpohl, Adrienne King, Corinne McCullough, Martin Baker, Andrew Taylor, Craig Joseph, Kallee Valentine, Catherine Troxel, Kalee Kopp, Emily Frandsen, Andrew Rigenhagen, Bethany Baker, Ann Swanson, Guillermo Raya, Jeff Angelo and Chantelle Roy.
In addition, the University received a Diamond Award for the “Class of 2014” photo by Bethany Baker and an Opal Award for the “Game-Winning Catch” photo by Career Path Intern Dustin Nicholas.
Eastern Idaho’s premier awards for advertising creative work, the Gem Awards, which are awarded by the Idaho Falls Advertising Federation, were presented to ISU at the ceremony on Thursday, Feb. 26, at the ARTitorium’s MC Theatre in Idaho Falls. The two Diamond Award winning entries will advance to the Rockie Awards in Boise.