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Neelam Sharma

Neelam Sharma

Assistant Professor & Director of Graduate Studies in Communication

Office: Frazier Hall 216 D

(208) 282-3471

neelamsharma@isu.edu

Education:

BC, Commerce, Panjab University; MA, Mass Communication, Panjab University; PhD, Public Communication and Technology, Colorado State University

Emphasis:

Journalism, Media Psychology, International Communication, Research Methods

Courses Taught:

CMP 1110: Media Writing; CMP 2241: Introduction to Public Relations; CMP3311: Business and Political Reporting, CMP 3309/5509: Communication Inquiry, CMP 4403/5503: Mass Communication & Society, CMP 6601: Communication and Media Studies

Dr. Neelam Sharma earned her Ph.D. in Public Communication and Technology from Colorado State University, Fort Collins. Her research interests include narrative persuasion, journalism, and South Asian news and entertainment media. Her research appears in journals including the International Journal of Communication, Psychology of Popular Media Culture, Global Media and Communication, Atlantic Journal of Communication, among others. She is currently investigating the effects of entertainment programs on the eating habits of preschool-aged children. Before starting her doctoral studies, Dr. Sharma worked as a journalist with The Times of India and The Indian Express in India.
 

Selected Publications:

  • Sharma, N. (2021). An examination of viewers’ mental model drawings after they watched a transgender-themed TV narrative. Psychology of popular media culture.  https://doi.org/10.1037/ppm0000314

  • Sharma, N. & Sivakumar, G. (in-press). Social media, political discourse and the 2019 elections in India: Journalists’ perspectives on the changing role of the mainstream media in setting political agenda. Global Media and Communication journal. 

  • Sharma, N. (2016). What do readers’ mental models represent? Understanding audience processing of narratives by analyzing mental models drawn by fiction readers in India. International Journal of Communication, 10, 26. https://ijoc.org/index.php/ijoc/article/view/3911

Awards & Honors

Graduate Instructor of the Year (2014-2015), Department of Journalism and Media Communication, CSU, Spring 2016.

Young Journalist of the Year award, 2005. Press Club, Chandigarh (India).