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James E. Rogers Department of Mass Communication
Idaho State University
921 S. 8th Avenue
Stop 8242
LA 120
Pocatello, ID 83209
Phone: (208) 282-3295
Email: masscomm@isu.edu

Department of Mass Communication

MC455 - Advertising Campaigns

Capstone course; the development of an advertising campaign; includes situation analysis, research, strategy, and creation of the advertising.

Audio #5

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Last Modified: 11/03/11 at 09:00:13 PM