2008 Idaho Conference on Health Care
Alvaro Fernandez
“Cognitive and Emotional Training (Brain Fitness) for Health Aging”
Alvaro Fernandez, SharpBrains' co-founder and CEO, is a leading voice in the growing science-based brain fitness market, Alvaro has been quoted by Reuters, Bloomberg, Los Angeles Times, Forbes, MSNBC, MarketWatch, among others. He blogs at Huffington Post, and co-authored The State of the Brain Fitness Software Market 2008 report with neuroscientist Dr. Elkhonon Goldberg. Alvaro has presented on cognitive neuroscience and brain health research trends at multiple neurotechnology, innovation, health, gaming and education conferences.
He started his career at McKinsey & Company and led the launch and turnaround of several publishing and education companies in the US and Europe, including Bertelsmann On Line, Docent, Inc, and Edusoft, a unit of Houghton Mifflin. Alvaro has an MBA and MA in Education from Stanford University, and enjoys teaching The Science of Brain Health and Brain Fitness at UC-Berkeley Osher Lifelong Learning Institute. He does frequent pro-bono work, including advising the management teams of social enterprises Ashoka, and Arcandina.